The 61 best non-Amazon deals of October Prime Day for the Prime Early Access sale


want to see Amazon Deals? Visit CNN Underscored Prime Early Access Sale Guide for wall-to-wall coverage of the best discounts to find during the event.

You heard it here first: The Prime Early Access sale, Amazon’s surprise two-day deals extravaganza, isn’t limited to just one site. All over the internet, other retailers are offering discounts for everyone — not just Prime members — as an alternative to this Prime Day in October. While we certainly cover everything Amazon has to offer, you can expect solid savings elsewhere on necessities, tech, furniture and more, as well as gifts, decor and accessories. other dishes in cold weather as the holiday season approaches.

There are many reasons shoppers may choose to patronize retailers other than Amazon, and we’re all about saving money without sacrificing any of your values. Whether your favorites are only stored in one place or you’re looking for a personal gift for someone special, these sales have you covered.

The only difficult part of buying from these non-Amazon sales? Find them. That’s where we come in – we’ve scoured the web and rounded up a bunch of promotions and holiday deals that coincide with the Prime Early Access sale. Browse alternatives ranging from big-box retailers like Walmart and Wayfair to some of our favorite small businesses, without the daunting task of searching for deals.


Bed bath and beyond: During the big Beyond sale, which runs until October 16, you’ll find some of the biggest savings of the season on kitchen appliances, dining, decor and more.

Bloomingdale’s: Take 25% off a wide selection of items during the Friends & Family Sale, which ends October 11.

Home deposit: Get up to 75% off home decor, furniture and kitchenware on October 11 and 12.

Kohls: Use code SAVENOW for 20% off, or on October 11-12, use code YOUGET10 for $10 off $50.

Samsung: Until October 19, you can save on Samsung appliances, vacuums, technology and more.

walmart: At Walmart’s Rollbacks and More event, you’ll find a wide selection of deals on electronics, home, toys, fashion and more.

Wayfair: Don’t miss Wayfair’s 5 Days of Deals event, October 7-11.

Phew!: The Wootoberfest event runs until October 14 and features some of the site’s best deals of the year.

The best home and decoration offers


Area: Get 30% off any diffuser purchase through October 13th.

Ashley Furniture: Save up to 25% on select sofa beds for three days only.

Aura Frames: Shop the top rated digital photo frames sitewide, no code needed.

Home Caraway: Right now, you can get an extra 10% off beautiful nonstick cookware like the Complete Bakeware Set, Mini Bakeware Set, and Kettle.

Crate and barrel: Equip your home with new furniture and decorations and save up to 20%, until November 2.

Crate and children: During the Fall Savings Event, save up to 20% on products in most categories.

Harry & David: Save on gift baskets and more — up to 20% off three items with code HDSAVE.

hatch: Up to $20 off premium sleep devices for the whole family.

Redbubble: Get 20% off sitewide through October 13.

Best mattress and bedding deals

brooklinen fall flannel

Amerisleep: Get $450 off any mattress with promo code AS450, 30% off adjustable bed sets and 40% off upholstered bed frames with the purchase of a mattress.

Lawyer: Get eco-friendly (and super comfy) mattresses up to $250 off and up to 50% off loungewear and bedding.

Brentwood House: Get $100 off the affordable Cypress memory foam mattress with code CYPRESS, $200 off Oceano, Crystal Cove and Hybrid Latex mattresses with code OCT, plus other savings on bedding and clothing of relaxation.

Brooklyn: The fan-favorite bedding brand is offering 15% off sitewide (including its first-ever holiday collection) from October 11-17.

caspar: Get up to $600 off mattresses from this beloved DTC brand with code OCT2, now through October 16.

Eight Sleep: During this early fall sale, get $100 off Pod mattresses and $50 off Pod covers, plus 20% off accessories with the purchase of a Pod or a cover.

Leesa: During Leesa’s Inflation Holiday Sale, get 2019 prices on the original mattress with code BACKTO19, ending October 12.

Is used to: Get 20% off Amazon Derived Mattresses.

Tempurpedic: During the fall discount event at Tempur-Pedic, you can get $300 off ProBreeze, LuxeBreeze and LuxeAdapt mattresses.

Tuft and Needle: Nod 8 inch, Hybrid and Original Limited mattresses are up to 30% off right now.

vaya: Get $300 off any mattress with code VAYA300.

Zoma: Get $150 off any mattress with code WIN150.

Best deals on clothes, shoes and accessories

adidas lead


Adidas: Get up to 65% off, including an additional 30% off sale items, with code EXTRASALE through October 13.

Area: Get 40% off all bras and bralettes, plus seven pairs of underwear for just $30, October 11-12.

american eagle: Calling all denim lovers – all jeans are on sale now at American Eagle through October 13th.

asos: Get an extra 25% off final sale items with code FINALSALE through October 14th.

Countryside: Members can get 20% off a full-priced item until October 12.

Chico’s: Get 25% off sweaters and jeans until October 15th.

DSW: Right now at DSW you’ll get 25% off select Wolverine and Michael Kors styles, plus a free Toms bag with any Toms purchase with code TIMETOGO.

Difference: Use code SIXTY for up to 60% off sitewide and code ADDIT for 10% off regular priced styles.

Kate Spade: Shop this exclusive sale for 30% off sitewide. Use code COZY30 now through October 14.

Macy’s: Right now at Macy’s, you can get 30% off the purchase of one pair of shoes, or 40% off the purchase of two or more pairs of shoes with the code GREAT.

Madewell: Get 25% off orders over $100 and 30% off orders over $200 from October 11 to October 26 with code GOSPREE.

Michael Kors: This fall fashion event offers 25% off on October 11 and 12.

Outside Voices: Hot on the heels of the Prime Early Access sale, Outdoor Voices will be offering $25 off orders of $100, $50 off orders of $150, and $75 off orders of $200. Shop the site October 14-16.

Reebok: Save up to 50% on everything with code SAVEMORE from October 7-11.

Skechers: Get up to 40% off select styles from October 12-17.

Swarovski: Get 20% off your purchase with code CLUB20 until October 16th.

Third love: Save the best-selling, Underscored-approved 24/7 Classic T-Shirt Bra right now — ThirdLove is offering two bras for $99 now through October 13th.

Tory Burch: During this fall event, you will save up to 30% on a selection of handbags, shoes, clothing and accessories.

Urban outfitters: Get 50% off thousands of styles October 10-11 at Urban Outfitters.

Best beauty, health and hygiene offers

Screenshot 2022-10-07 at 4.01.44 PM.png


Law+Acre: Shop premium hair care at 20% off.

eyebuydirect: Save 50% on designer brands, plus blue light blocking glasses, contact lenses and more.

GlassesUSA: You’ll find deals including an additional 25% off designer frames like Ray-Ban, Oakley, and Costa del Mar, as well as 60% off in-house frames and 25% off contact lenses.

jins: Japanese eyewear brand Jins is offering 20% ​​off sitewide, including prescription frames using code FALL20 through October 10.

makeup forever: Shop this Friends & Family deal and get 25% off sitewide, through October 16.

Skin Store: Save up to 25% on skincare and more at this friends and family sale. Use code FRIENDS now through October 12.

pet halloween costumes dinosaur


Soft: Dress up your pet in the cutest costume on the block this Halloween – Chewy is giving BOGO 50% off select treats and matching costumes.

petco: Get up to 50% off sitewide through October 13, plus free shipping with no minimum order.

Screenshot 2022-10-06 at 1.33.18 PM.png


American tourist: You’ll save 25% sitewide, including Disney kids’ luggage, right now.

Calpak: During Calpak’s Anniversary Sale, you’ll get 15% off sitewide. Get early access starting October 11.

E-bags: Ebags’ durable and innovative luggage is 20% off sitewide with code FALL20.

Monos: Shop chic luggage and more through October 13 – use code AUTUMN2022 for 20% off sitewide.

Samsonite: Get 20% off luggage during this sitewide sale—and an additional 15% off October 7-12.


Comments are closed.